Four Communications announced that it had appointed John Farrell, former President and CEO of Publicis Groupe Specialised Agencies and Marketing Services (SAMS), as its new chairman.
The appointment came at a significant time for the agency. In July 2015 Four successfully secured a £10m investment of equity finance from BGF. Since then the agency has acquired leading financial and professional services public relations agency Broadgate Mainland and Welsh design and public relations agency Francis Balsom Associates, bringing the Group’s projected fee income to more than £20 million in 2015.
With a career spanning more than 20 years, John is an expert in marketing, communications and advertising. Prior to his position at the Publicis Groupe, he was president and CEO of D’Arcy Worldwide, one of the top ten global advertising and communication networks. He is currently serving in non-executive positions for several advertising, media, marketing services and retail businesses including Albion, DWA, Adjust Your Set, Octopus, Cognifide and Acceleration, and provides consultancy services to organisations such as The European Golf Tour, Quintessentially and Saatchi & Saatchi.
John succeeded one of the original Four Communications co-founders, Chris O’Donoghue, who retired after 14 years as Chairman but remained a significant shareholder in the Group.